Altoids

About 

Student work. Advertising. 

Goal 

Create a series of three print ads for Altoids Mints highlighting a USP of your choice.

Solution 

Drill in on the mints' bad breath fighting ability. Find notorious bad breath causing foods and, using hyperbole, connect them with popular foods like fish tacos, french onion soup and those delicious cheese samples from the grocery store.

Selected Works

Topographic SnowboardsArt Direction

DC KAYAKArt Direction

LogosBranding

Social PostersArt Direction

AltoidsAdvertising

Lone StarPackaging

Gold King PaddlesSocial Awareness

Kronicle MagazineEditorial Design